Community Relations Management Systems

Many companies have developed fairly extensive community relations or community investment programs, involving significant commitments of financial resources and personnel. But how do you know if these investments are working? What metrics should you use? Who can validate your approach?

Over the past ten years, Terra Group senior partners have assisted several large oil and gas companies in developing community investment management systems (CIMS). The CIMS provides benchmarks, operating standards, implementation guidelines and evaluation tools so that company managers can identify reasonable objectives for their community relations programs and systematically accomplish them. As one client said recently, “This is now an important part of our business. The companies that get good at it will have a tremendous advantage in the 21st Century.”

TG has recently assisted three companies in developing a community relations management system:

Chevron Nigeria Ltd. (Nigeria)

EnCana Corporation (Ecuador)

Occidental Oil and Gas Corporation (Worldwide)